Heeey there 👋
Here’s G, and in this email, you'll discover 3 ways to check if you're sending emails to spam traps and how to get rid of them.
Spam traps are fake addresses made to check if you're sending emails to unverified contacts.
Sending emails to spam traps could ruin your deliverability and land future emails in spam.
Whether you send cold emails or do email marketing, this can ruin your campaign results. The best way to avoid spam and reach your audience is to avoid spam traps in the first place.
Here are 3 ways to check if your email list has spam traps 👇
1. Check your email metrics
Your email campaigns’ performance will tell you more about where your emails are landing and if there are any issues with your deliverability.
Here are 3 signs that your emails might be landing in spam traps:
- High bounce rates: When you send an email to a spam trap, it could bounce back as undeliverable. A high bounce rate (> 5%) could show that your list has spam traps.
- Low engagement rates: Spam traps are inactive email addresses and won’t engage with your emails. Low open rates (< 45%) could also show that your emails are landing in spam traps.
- High spam complaint rate: Spam traps are designed to catch spammers, so they will likely trigger spam complaints from email service providers. Your spam complaint rate should be less than 0.08%
2. Verify your email list
Verify your email list using an email verification tool like Bouncer or Debounce. These tools can identify fake or inactive email addresses, including spam traps, by checking a database of known spam traps.
3. Monitor your deliverability
Use a warm-up and deliverability booster like lemwarm to check your deliverability score (out of 100). Based on this score, you’ll know if you're facing deliverability issues. If your deliverability score on lemwarm is less than 90, you might have spam traps on your email list.
Want to get rid of spam traps and keep them from entering your email list?
Check out these 5 expert tips to avoid spam traps, protect your deliverability, and get more replies from your audience 👇
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